Quick Commerce Ads Specialist

Person should work from our Kochi Office
We're looking for a Q-Commerce Ads Manager to own our paid media presence across quick commerce platforms (Blinkit, Zepto, Instamart, BigBasket, etc.) — driving visibility, conversion, and profitable growth on India's fastest-growing retail channel.
Key Responsibilities
Plan, execute, and optimise sponsored listings, banners, and search ads across q-commerce platforms
Manage budgets and bids to hit ROAS, ACOS, and share-of-voice targets
Optimise listings/keywords for organic + paid discoverability
Track performance (ROAS, CAC, MER, contribution margin) and build regular reporting dashboards
Coordinate promotions, deal days, and new SKU launches with platform account managers
Balance spend across q-commerce, Meta/Google, and offline using blended CAC, not siloed ROAS
Monitor competitor pricing and share-of-shelf; coordinate creatives with design team
Requirements2–5 years in performance marketing or category management, with hands-on q-commerce ads experience
Strong grasp of ROAS, ACOS, CAC, MER, contribution margin
Comfortable with platform dashboards and Excel/Sheets reporting
D2C/FMCG background preferred; analytical, stakeholder-savvy

Work arrangement
No