Marketing Content Specialist

Job Type: Full-time
Location: Hybrid
The Opportunity
Visdum is building the future of sales commission automation, and content plays a key role in how we tell that story. We’re looking for a motivated Content Marketing Specialist to join our growing Marketing team and help shape how finance and revenue leaders discover, understand, and trust Visdum.
This role is content-first. You’ll spend most of your time creating high-quality written content, while also learning how to distribute it effectively and engage the right audience across channels. You’ll have the freedom to experiment, take ownership, and grow alongside a fast-moving SaaS startup.
If you're someone who thrives on autonomy, keeps up with trends, and brings creativity to every project, we want to hear from you. Our ideal candidate is either starting out or has less than a year of B2B content writing experience (bonus points for SaaS experience), an eye for detail, and the ability to write crisply using simple language.
Responsibilities:
This role will involve creating high-quality content for the brand - social media posts, blogs, case studies, eBooks, emails, whitepapers, video scripts, etc.
Develop a good understanding of the “Sales Compensation” industry and the people involved in it to create compelling content to drive awareness and leads for Visdum.
Have a strong understanding or have the aptitude to learn SEO and AEO best practices to make your content rank.
Own and drive the social media calendar and strategy end-to-end. Come up with creative campaigns to improve Visdum’s engagement on LinkedIn.
Over time, own and drive the on-page, off-page SEO, backlinks strategy, and execution.
Collaborate with cross-functional teams to create sales enablement.
Write PR stories or external announcements to elevate the Visdum brand.
Requirements
Freshers or candidates with less than 1 year of B2B content writing experience (SaaS experience preferred).
Experience in writing content (freelance/part-time will also be considered) for the US region is an added advantage.
Basic design skills using Canva/Figma/Adobe Photoshop/Illustrator, etc.
Exceptional writing skills, with a penchant for quality and attention to detail. We prefer simple language to jargon. Someone with a natural passion and a flair for storytelling and writing would fit in well.
Understanding of SEO and AISO (Artificial Intelligence Search Optimization) to track content performance is preferred.
Great research skills and the ability to obtain information from anywhere would be ideal.
Understands the fundamental concepts of content distribution and audience engagement.
A team player with strong multitasking skills and an eye for detail is mandatory.
Being proactive and resourceful enough to be a team player. This is a strong part of our culture and applies to every role.
The ability to own outcomes over inputs. It’s not about how much content you create, but about what outcome it helps us achieve.
How we will set you up for success
We will provide you with detailed training to give you a head start in the world of content marketing. We'll thoroughly talk about the competitive landscape in the sales compensation industry, and provide you access to recorded conversations, and existing marketing material.
You will have plenty of opportunities to be in touch with your audience by listening to calls with prospects and current customers every day.
You will have a quarterly review with your manager to discuss career goals and overall success, along with regular mentoring.
You will have a lot of creative freedom to experiment and try new things once you understand the goals and the audience well. We aren’t one of those organizations where ideas only come from the top – some of our best ideas have come from random brainstorming sessions, and we expect you to contribute great ideas.
About Visdum
Founded in 2020 by ex-Oracle Executives who have 50+ years of experience in the IT industry, Visdum was started with the goal to democratize sales commissions. The platform is designed to automate complex commission calculations for fast-growing mid-market and enterprise organizations, helping businesses save hundreds of hours every month and driving greater sales performance.
Visdum helps Finance, Revenue Operations, and Sales teams manage and optimize sales
incentive compensation process, giving real-time visibility to payouts and a decrease in calculation errors.

Work arrangement
No