Social Media Manager

Salary: ₹25,000 – ₹28,000 per month
Location: Mumbai Suburbs
Work Model: Hybrid — 3 days in the office + 3 days working from home
Working Hours: 11:00 AM – 8:00 PM
Working Days: Monday – Saturday
Experience: 3+ years
Joining: Immediate Joiner
Role Overview
We are looking for a Social Media Manager who can independently manage social media accounts from planning and strategy to content creation, execution, and reporting.
This is a content-focused role, so the candidate must be comfortable not only planning content but also creating and editing it independently.
The role also requires strong coordination skills, as you will work closely with our content producers, graphic designers, photographers, videographers, editors, influencers, web development team, clients, and other internal and external teams to ensure smooth execution of projects.
Key Responsibilities
Manage social media accounts across Instagram, Facebook, LinkedIn, and other relevant platforms.
Develop monthly content strategies and content calendars.
Ideate creative content concepts, campaigns, and social media formats.
Create social media content independently, including Reels, Stories, static content and other platform-specific formats.
Write captions, hooks, scripts and social media copy.
Plan and coordinate photoshoots and content shoots.
Coordinate closely with content producers, graphic designers, photographers, videographers, editors, influencers, web developers and other creative teams.
Coordinate with clients to understand requirements, communicate updates, and ensure deliverables are aligned.
Take ownership of the content execution process and ensure tasks are moving forward as planned.
Coordinate between different team members and ensure everyone involved has the required information, references, timelines, and deliverables.
Follow up with relevant team members to ensure work is completed within deadlines.
Shoot basic social media content when required.
Edit Reels and short-form videos independently.
Be proficient in Edits and CapCut and use them confidently for day-to-day content creation.
Ensure content is edited, formatted, and ready for publishing without relying entirely on an external editor.
Manage content posting and scheduling.
Research social media trends, formats, sounds, and content opportunities.
Develop social media strategies based on brand objectives and audience behaviour.
Track social media performance and prepare regular reports.
Analyse performance and suggest improvements to content and strategy.
Manage multiple accounts, projects and deadlines simultaneously.
Prepare social media presentations, reports and strategy documents when required.
Team & Coordination
This role requires someone who can bring different people and teams together to get the work done.
You will be expected to:
Work closely with content producers, designers, editors, influencers, photographers, videographers and the web development team.
Coordinate with clients and understand their requirements clearly.
Communicate briefs, feedback, changes, and deadlines effectively.
Ensure the right people are involved at the right stage of a project.
Follow up on ongoing tasks and keep projects moving.
Review deliverables and ensure they meet the required quality and brand standards.
Coordinate revisions and feedback between clients and the relevant team members.
Take ownership of the overall social media execution without micromanaging the people involved.
Maintain clear communication across all teams to avoid delays, confusion, or missed deliverables.
Requirements
3+ years of relevant social media experience.
Strong understanding of Instagram and other major social media platforms.
Strong content creation and editing skills.
Proficiency in Edits and CapCut is mandatory.
Ability to independently create and edit Reels and short-form content.
Strong understanding of social media trends and what makes content engaging.
Good writing and communication skills.
Strong organisational and coordination skills.
Ability to manage multiple brands, projects and deadlines.
Comfortable coordinating with multiple teams and stakeholders.
Ability to take ownership and work independently.
Experience working with clients and creative teams is preferred.
Important
This is not a role limited to content planning, scheduling, and coordination.
The candidate must be able to ideate, create, shoot when required, and edit social media content independently.
You should also be comfortable coordinating with and driving work across multiple teams to ensure content and campaigns are executed smoothly and on time.
Immediate joiners will be preferred.

Work arrangement
No