Vice President Marketing Operations

Role Description The Vice President Marketing Operations at Graduados de la Facultad de Ciencias Económicas de la UNMSM is a full-time, remote role responsible for leading the strategy, planning, and execution of marketing operations across the organization. This role oversees the development and optimization of marketing processes, systems, and performance metrics to ensure efficient campaign delivery and measurable impact. Day-to-day responsibilities include managing marketing technology platforms, coordinating cross-functional projects, aligning marketing initiatives with organizational goals, and ensuring data-driven decision-making. The Vice President collaborates with leadership and marketing teams to improve workflows, refine audience targeting, and ensure consistent brand messaging across digital and traditional channels. The role also includes mentoring team members, managing budgets, and regularly reporting on marketing performance and operational improvements to senior stakeholders.
Qualifications
Strong expertise in Marketing Operations and Marketing, with a track record of optimizing workflows and aligning marketing activities with strategic objectives.
Demonstrated experience in Marketing Automation and Digital Marketing, including managing tools, data, and campaigns across multiple channels.
Proven Project Management skills, with the ability to lead complex initiatives, coordinate cross-functional teams, and deliver projects on time and within scope.
Experience in leadership roles overseeing marketing or operations teams, with the ability to mentor, coach, and develop talent.
Proficiency in analyzing marketing performance data, building dashboards, and using insights to improve campaigns and operational efficiency.
Excellent written and verbal communication skills, with the ability to present complex information clearly to diverse stakeholders.
Ability to work effectively in a remote environment, demonstrating strong organization, time management, and self-direction.
Bachelor’s degree in Marketing, Business, Communications, or a related field; an advanced degree or relevant certifications in marketing operations or project management are beneficial.
Familiarity with CRM systems, marketing automation platforms, and collaboration tools commonly used in distributed teams.

Work arrangement
Yes