Online Mktng- Brand, SEO Performance & Growth

Role – Marketing Manager / Brand Manager
Department: Marketing
Location: Noida
Experience: 5–7 Years
Salary: Up to ₹70,000 per month
Reporting To: Management / Head of Marketing
Job Overview
We are looking for an experienced, creative, and result-oriented Marketing Manager / Brand Manager to lead and manage the company’s overall marketing, digital marketing, social media, branding, creative, website, and corporate event activities.
The ideal candidate should have strong knowledge of SEO, SMO, Social Media Marketing, Graphic Designing, Website Development, Branding, Content Strategy, and Event Management, along with proven experience in leading and coordinating cross-functional marketing teams.
The candidate will be responsible for developing and implementing effective marketing strategies, managing marketing campaigns, maintaining brand consistency, and ensuring timely execution of marketing initiatives.
Key Responsibilities
1. Marketing & Brand Management
• Develop, plan, and execute online and offline marketing strategies and campaigns.
• Manage the company’s overall marketing and branding activities.
• Develop strategies to increase brand awareness, visibility, engagement, and market presence.
• Ensure consistent brand identity and communication across all digital and offline channels.
• Work closely with management to understand business requirements and develop suitable marketing strategies.
2. Digital Marketing & Social Media
• Develop and implement effective digital marketing and social media strategies.
• Manage social media activities across relevant platforms.
• Plan and coordinate social media campaigns, content calendars, and promotional activities.
• Create and manage engaging content to improve brand awareness, reach, engagement, and lead generation.
• Monitor SEO and SMO activities and ensure effective execution of digital marketing plans.
• Track campaign performance and recommend improvements based on data and analytics.
3. Team Management
• Lead and supervise the SEO & SMO, Graphic Design, Web Development, and Marketing teams.
• Assign responsibilities, priorities, and timelines to team members.
• Monitor team performance and ensure timely completion of assigned projects.
• Provide guidance, support, and feedback to team members.
• Ensure smooth coordination between creative, digital marketing, website development, and marketing functions.
• Manage multiple projects simultaneously and ensure timely delivery.
• Maintain effective communication between management and the marketing team.
4. Creative & Graphic Coordination
• Oversee the development of: Social media posts, Banners, Infographics, Logos, Brochures, Business cards, Letterheads, Promotional creatives, Other marketing materials
• Coordinate with graphic designers to ensure creatives meet brand guidelines and campaign requirements.
• Ensure high-quality and consistent visual communication across all platforms.
5. Website Management
• Coordinate and oversee website design, development, content updates, and maintenance.
• Work closely with web developers to ensure marketing and business requirements are properly implemented.
• Coordinate website content, landing pages, banners, product/service information, and other updates.
• Monitor website performance and identify areas for improvement.
• Ensure the website remains aligned with the company’s branding and marketing objectives.
6. Events & Corporate Activities
• Plan and coordinate corporate events, exhibitions, seminars, conferences, presentations, and promotional activities.
• Coordinate with internal teams, vendors, agencies, and external partners for successful event execution.
• Manage event-related branding, promotional materials, presentations, and other marketing requirements.
• Ensure all event activities are completed within planned timelines and budgets.
7. Performance Monitoring & Reporting
• Monitor and analyze marketing campaign performance.
• Prepare regular marketing performance reports for management.
• Track key marketing metrics, campaign results, engagement, reach, and lead generation.
• Identify gaps and implement corrective actions to improve marketing performance.
• Stay updated with the latest trends and developments in digital marketing, SEO, SMO, social media, branding, creative design, and website development.
Required Skills & Qualifications
• 5–7 years of relevant experience in Marketing, Digital Marketing, Brand Management, or a related field.
• Excellent communication and presentation skills.
• Strong knowledge of Social Media Marketing and Content Strategy.
• Good understanding of SEO and SMO.
• Good knowledge of Graphic Designing and Creative Development.
• Understanding of Website Designing and Development.
• Strong team management and leadership skills.
• Proven experience managing or coordinating SEO/SMO, Graphic Designers, Web Developers, and Marketing teams.
• Strong event planning, coordination, and execution skills.
• Creative mindset with strong attention to detail.
• Strong analytical, organizational, and problem-solving abilities.
• Ability to manage multiple projects and meet deadlines.
• Ability to work independently as well as coordinate effectively with cross-functional teams.

Work arrangement
No