Head of Sales Marketing

Head of Sales & Marketing
Company: WebLedger Solutions Pvt. Ltd.
Location: Surat, Gujarat
Experience: 7+ Years
Industry: Software / IT / SaaS / Product-based Company
Employment Type: Full-time, On-site
About the Role :
We are looking for an experienced and result-oriented Head of Sales Marketing to lead our Sales and
Marketing functions. The ideal candidate should have strong experience in the software/IT industry and a
proven track record of managing teams, driving revenue growth, building effective marketing strategies, and converting business opportunities into long-term customers.
Key Responsibilities :
Lead and manage the Sales and Marketing teams, ensuring both functions work together toward
business and revenue goals.
Develop and execute sales and marketing strategies aligned with the company’s growth objectives.
Drive lead generation, customer acquisition, sales conversion, and revenue growth.
Build and manage marketing campaigns across Digital Marketing, Performance Marketing, SEO,
Social Media, Content, and other relevant channels.
Develop strategies to improve brand visibility, market positioning, and customer reach.
Set sales targets, monitor team performance, and ensure achievement of monthly, quarterly, and annual revenue goals.
Build and maintain a strong sales pipeline and identify new business opportunities.
Work closely with senior management to develop pricing, go-to-market, expansion, and growth
strategies.
Analyse market trends, competitors, customer behaviour, and business opportunities to identify areas for growth.
Establish KPIs and performance metrics for Sales and Marketing teams and regularly review their
performance.
Mentor, guide, and develop Sales & Marketing leaders and team members.
Collaborate with Product, Technology, Customer Support, and other departments to ensure alignment
between customer needs and business strategy.
Prepare and present sales, marketing, revenue, and growth reports to the management.
Requirements :
7+ years of relevant experience in a Software, IT, SaaS, or Product-based company.
Strong experience in both Sales and Marketing, with hands-on experience leading teams/functions.
Proven experience in team leadership, revenue generation, business growth, and customer
acquisition.
Strong understanding of B2B/B2C software sales and marketing.
Experience in developing and executing end-to-end marketing and sales strategies.
Strong knowledge of Digital Marketing, Lead Generation, Performance Marketing, Branding, and
Sales Operations.
Excellent leadership, communication, negotiation, analytical, and decision-making skills.

Work arrangement
No