Marketing Business Development Executive

Job Location: Nanpura Surat, Gujarat (On Site)
Experience: Min 3 to 5 years of experience in relevant IT software sales.(IT saas products)
Job Timings : 9:30 am to 7:30 pm or 10 to 8 pm (Mon to Sat)
Skills & Requirements:
Bachelor’s/Master’s degree in Business Administration, Marketing, IT, or a related field. MBA in Marketing/Sales/Strategy preferred.
3–5+ years of experience in SaaS, IT Software, B2B Sales, or Technology Sales.
Proven track record of driving revenue growth and scaling sales in SaaS/IT Software organizations.
Strong understanding of SaaS business models, subscription-based sales, cloud technologies, and software solutions.
Experience managing and building high-performing sales and marketing teams.
Strong experience in B2B sales, inside sales, consultative selling, and enterprise/SME/startup customer acquisition.
Excellent communication, presentation, negotiation, and stakeholder management skills.
Knowledge of digital marketing tools, marketing automation platforms, and lead generation strategies.
Strong analytical, strategic thinking, and problem-solving abilities.
Ability to work independently, manage sales targets, and deliver business growth objectives.
A confident, strong-minded candidate with a polite and gentle communication style, along with good convincing and negotiation skills, would be a strong fit for Sales & Marketing. If he/she is also comfortable appearing in videos for branding and promotional activities, that would be an added advantage.
Sales & Revenue Generation :
Develop and execute the company's sales strategy aligned with business goals and revenue targets.
Identify new market opportunities, verticals, and geographic expansion initiatives.
Develop channel partner, reseller, and alliance programs to accelerate growth.
Monitor sales performance and implement corrective actions to achieve targets.
Build and maintain strong relationships with clients and key stakeholders.
Drive customer acquisition, retention, upselling, and cross-selling initiatives.
Schedule and conduct product demonstrations and presentations.
Coordinate with product and customer success teams to ensure smooth onboarding.
Identify and generate qualified leads through outbound and inbound channels.
Conduct prospecting activities including cold calling, email outreach, LinkedIn networking, and referrals.
Manage the end-to-end sales cycle from lead generation to contract closure.
Achieve monthly, quarterly, and annual sales targets.
Marketing & Lead Generation:
Develop and implement integrated marketing strategies to support business growth.
Analyze market trends, customer insights, and competitor activities to refine go-to-market strategies.
Plan and execute digital marketing campaigns, content marketing, SEO, SEM, social media, webinars, events, industry campaigns and marketing automation initiatives for demand generation & lead generation.
Oversee website optimization, inbound marketing, and customer engagement programs.
Create marketing collateral including brochures, presentations, case studies, and newsletters.
Track campaign performance and provide regular reports.
Conduct market research and competitor analysis.
Assist in brand-building and awareness campaigns.

Work arrangement
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