Business Grow Executive

Position Summary
The BDE will plan and execute measurable B2B marketing activity for Schnaiffer’s technical products, including
interdigitated electrodes, sensor interface modules, VapSense, and related sensing solutions. The role combines
audience research, personalized outreach, lead nurturing, communication, and weekly performance reporting.
Role Objective
Build a consistent flow of relevant technical and institutional enquiries by identifying suitable audiences, creating accurate
and personalized communication, managing follow-ups, and supporting qualified opportunities through the next stage. The
work must be documented clearly so that activity, response, and progress can be reviewed each week.
Key Responsibilities
• Identify universities, research institutes, laboratories, manufacturers companies whose work may require Schnaiffer products.
• Research and verify organizations, departments, applications, official email addresses, countries, and source details.
• Prepare and send personalized email campaigns and LinkedIn messages using approved company information and
communication standards.
• Use approved multichannel outreach, including calls and WhatsApp messages where appropriate, and record meaningful
activity.
• Monitor responses, answer routine enquiries promptly, and follow up with active prospects according to the agreed schedule.
• Capture product interest, application context, requirements, RFQs, quotation requests, meetings, and next actions in the
working record.
• Coordinate with the Schnaiffer team when a technical clarification, quotation, sample, or commercial response is required.
• Submit a concise weekly report showing activity completed, response quality, live opportunities, and actions planned for the
following week.
Core Evaluation Areas
• Qualified audience research and contact accuracy
• Personalized email and LinkedIn marketing
• Lead nurturing and response management
• Conversion support and opportunity progression

Work arrangement
Yes