Vice President of Sales

Role Description The Vice President of Sales is a full-time remote role responsible for leading sales strategy and driving revenue growth for POK Communications. This role oversees the end-to-end sales function, including pipeline development, client acquisition, and expansion of existing accounts in the food, nutrition, and lifestyle sectors. Daily responsibilities include setting sales targets, guiding sales operations, developing go-to-market plans, and collaborating closely with marketing and client service teams to align sales efforts with brand strategy and service offerings. The Vice President of Sales will manage key client relationships, lead proposals and contract negotiations, and ensure high-quality handoffs to account teams for successful delivery. This position also involves building and mentoring a sales team over time, implementing performance metrics and sales processes, and providing leadership insights to support company growth and long-term partnerships.
Qualifications
Strong Sales and Sales Management skills, with a track record of meeting or exceeding revenue targets in professional services or marketing/communications environments.
Experience in Account Management, including nurturing long-term client relationships and identifying opportunities for growth and cross-selling.
Background in Sales Operations, such as pipeline management, forecasting, reporting, and optimizing sales workflows and tools.
Demonstrated Business Development expertise, including prospecting, networking, opportunity qualification, and leading pitches and proposals.
Ability to develop and execute strategic sales plans aligned with company goals and brand positioning.
Excellent communication, negotiation, and presentation skills, with the ability to engage C-level and senior decision-makers.
Experience working remotely, with strong organizational skills, self-direction, and comfort using digital collaboration tools.
Previous experience in or with the food, nutrition, beverage, or lifestyle sectors is highly beneficial.
Bachelor’s degree in Business, Marketing, Communications, or a related field; advanced degree is a plus.

Work arrangement
Yes