Growth Marketing Specialist (AI/EdTech)

Job Overview
Our client is looking for a Growth Marketing Specialist to join their team. You will own the full digital marketing function across a portfolio of AI-enabled products and brands, driving customer acquisition from the ground up. You will design and execute growth strategies, produce mecompelling content across social media channels, build influencer partnerships, and optimize landing pages and SEO — all while working directly with the founder to shape the company's marketing direction. This is a high-ownership, high-impact role where your ideas become campaigns and your results move the needle on real product growth.
Client Overview
This is an exciting opportunity to join a forward-thinking technology company operating at the intersection of AI-enabled edtech and home renovation technology. The business is building multiple early-stage products — including two AI-powered platforms, an e-commerce brand, and a growing Substack newsletter — and is now investing in the marketing talent needed to accelerate customer acquisition and brand growth. If you thrive in a fast-moving, founder-led environment where your work directly shapes product trajectory, this role was built for you.
Schedule: Monday - Friday, flexible during business hours, Pacific Standard Time (20 work hours per week)
Responsibilities
Develop and execute customer acquisition strategies for early-stage AI-enabled products
Create engaging social media content including reels, posts, and promotional materials across multiple brands
Conduct influencer outreach to identify and connect with relevant industry influencers for partnership opportunities
Optimize landing pages and implement SEO strategies to increase organic visibility and conversions
Build and present a structured 30-60-90 day growth marketing plan with measurable milestones
Promote the company's Substack newsletter and support brand-building efforts across all product lines
Requirements
Proven experience in growth marketing for early-stage or startup technology products
Strong understanding of SEO best practices and digital marketing channels
Experience with social media management and content creation across multiple platforms
Ability to work independently and take initiative without a fully operational marketing team in place
Strong analytical skills with the ability to test, measure, and iterate on acquisition strategies
Excellent written and verbal communication skills
Experience marketing within the edtech or home renovation/proptech space (Nice-to-have)
Prior experience managing or growing a newsletter audience (e.g., Substack or similar platforms) (Nice-to-have)
Track record of building influencer or affiliate partnership programmes from scratch (Nice-to-have)
Independent Contractor Perks
Permanent work from home
Immediate hiring
Note
Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.
One application, multiple possibilities:
When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.

Work arrangement
Yes