Performance Marketing Consultant

Ailoitte builds AI and cloud products for businesses. We run a webinar series for business leaders and need someone to make our promotion measurable and scalable.
What you'll do
Run paid campaigns on LinkedIn, Google and Meta to drive webinar registrations and qualified leads.
Build the event funnel: landing page, registration, calendar invites and automated email and WhatsApp reminders.
Set up tracking and attribution so we know which channels bring people who actually attend.
Test, optimise and report weekly on cost per registration, show-up rate and cost per lead.
Create a repeatable playbook we can use for every new episode.
What you bring
4+ years in B2B performance marketing, ideally in SaaS or IT services.
Hands-on LinkedIn Ads and Google Ads experience, with results you can show.
Experience promoting webinars or events.
Working knowledge of GA4, Tag Manager, UTMs and a CRM or automation tool such as HubSpot or Zoho.
Clear, conversion-focused writing.
Bonus: experience marketing AI or technical topics to non-technical audiences.
How to apply
Send your CV and a few lines on one campaign you ran and its results to priyanka@ailoitte.com

Work arrangement
Yes