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Job Description: SEO Executive
Company: Sapiogen AI Private Limited
Department: Marketing & Growth
Employment Type: Full-Time
Work Mode: On-site
Experience: 2-3 Years
Location: Ahmedabad, Gujarat
CTC: 26k-30k Per Month
About Sapiogen AI
Sapiogen AI is an AI-first software engineering company that helps businesses build intelligent software products, scalable digital platforms, and AI-powered business solutions. We combine AI capabilities with human engineering expertise to help startups, scale-ups, and enterprises accelerate product development, modernize technology, and drive business growth.
Our services include AI-powered product development, AI strategy and consulting, AI development and systems, AI automation, conversational and voice AI, AI integration, cloud infrastructure engineering, data systems engineering, and legacy modernization.
We are building a strong international presence, targeting clients across the USA, UK, Canada, Australia, and the UAE.
At Sapiogen AI, SEO is not just about rankings and traffic. It is about building organic visibility, establishing authority in AI and software engineering, attracting decision-makers, and generating qualified business opportunities.
Role Overview
We are looking for a proactive and analytical SEO Executive to strengthen Sapiogen AI's organic search presence and contribute to our inbound marketing strategy.
The ideal candidate should understand technical SEO, on-page optimization, keyword research, content optimization, link building, and performance analysis. You will work closely with the marketing team and content writers to improve our website's search visibility, attract relevant international audiences, and generate organic leads.
You should also be interested in the evolving search landscape, including AI-powered search experiences, answer engines, and generative search platforms.
Key Responsibilities1. Keyword Research & Search Strategy
Conduct keyword research to identify high-intent commercial, transactional, and informational keywords relevant to AI services and software engineering.
Identify keyword opportunities around AI development, AI consulting, custom software development, AI automation, and enterprise technology solutions.
Analyze keyword difficulty, search volume, search intent, competition, and business relevance.
Map primary and secondary keywords to existing website pages and new content opportunities.
Identify long-tail keywords and service-specific search opportunities targeting international markets.
Conduct competitor SEO analysis to identify content gaps, backlink opportunities, and ranking strategies.
2. On-Page SEO
Optimize website pages, service pages, landing pages, blogs, and industry-specific pages.
Improve title tags, meta descriptions, headings, URLs, image alt text, internal links, and content structure.
Ensure pages align with search intent and relevant commercial keywords.
Optimize landing pages for both organic visibility and conversion potential.
Maintain keyword mapping and prevent keyword cannibalization across website pages.
Collaborate with content writers to ensure SEO-friendly, readable, authoritative, and user-focused content.
3. Technical SEO
Conduct regular technical SEO audits and identify website issues affecting crawling, indexing, and rankings.
Monitor XML sitemaps, robots.txt, canonical tags, redirects, broken links, and indexability.
Identify duplicate content, crawl errors, orphan pages, and internal linking issues.
Monitor Core Web Vitals, mobile usability, page speed, and overall website performance.
Implement or coordinate structured data and relevant schema markup.
Work with developers to resolve technical SEO issues and improve website architecture.
Verify that important pages are accessible to search engines and render correctly.
Support SEO requirements during website updates, migrations, and new landing page launches.
4. Content SEO & Topical Authority
Develop keyword-driven content briefs for blogs, landing pages, service pages, and supporting resources.
Identify content clusters and topic opportunities that establish Sapiogen AI's authority in AI-first software engineering.
Optimize existing content to improve rankings, relevance, engagement, and organic conversions.
Coordinate with content writers to maintain consistent publishing schedules.
Identify outdated or underperforming content and recommend updates.
Ensure content demonstrates expertise, provides genuine value, and avoids keyword stuffing or low-quality AI-generated material.
Support the development of industry pages, use-case pages, comparison pages, and solution-focused content.
5. Off-Page SEO & Link Building
Identify relevant, authoritative websites for backlink acquisition.
Execute ethical link-building activities through outreach, guest contributions, digital PR opportunities, and relevant industry partnerships.
Monitor backlink profiles, referring domains, anchor text, and competitor link-building strategies.
Identify potentially harmful backlinks and recommend appropriate action where necessary.
Focus on relevant, quality backlinks rather than spammy link volume.
6. International SEO
Support organic growth across the USA, UK, Canada, Australia, and the UAE.
Research regional keyword variations, search intent, and competitor positioning.
Optimize service and industry pages for relevant international audiences.
Identify opportunities to improve geographic relevance without creating unnecessary duplicate pages.
Monitor organic traffic, rankings, and conversions by country.
7. AI Search, AEO & GEO
Understand and support emerging SEO practices for AI-powered search experiences.
Help optimize content for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
Structure content to answer relevant customer questions clearly and accurately.
Improve topical authority, entity consistency, structured data, and content credibility.
Monitor brand visibility and mentions across AI search platforms where reliable measurement methods are available.
Explore opportunities to improve Sapiogen AI's discoverability across platforms such as Google AI Overviews, ChatGPT search, and Perplexity.
Track changes in organic search and AI-driven discovery without treating unverified AI visibility metrics as guaranteed rankings.
8. Analytics & Reporting
Monitor website performance using Google Search Console, Google Analytics 4, and SEO tools.
Track keyword rankings, organic clicks, impressions, click-through rates, landing page performance, and conversions.
Prepare weekly progress updates and monthly SEO performance reports.
Identify traffic drops, ranking changes, indexing issues, and opportunities for improvement.
Evaluate SEO performance based on qualified traffic and business outcomes, not just keyword positions.
Recommend data-driven actions to improve organic visibility and lead generation.
Required Skills & Qualifications
1–3 years of hands-on SEO experience.
Strong understanding of technical SEO, on-page SEO, off-page SEO, and keyword research.
Practical experience with Google Search Console and Google Analytics 4.
Familiarity with tools such as Ahrefs, Semrush, Screaming Frog, or equivalent SEO platforms.
Understanding of website architecture, internal linking, indexing, crawling, canonicalization, and redirects.
Experience optimizing content for search intent, topical relevance, and conversions.
Basic understanding of HTML, CSS, website performance, and structured data.
Strong analytical, research, communication, and problem-solving skills.
Ability to collaborate with developers, content writers, and marketing professionals.
Understanding of B2B SEO and international SEO will be an advantage.
Familiarity with AI search optimization, AEO, GEO, and AI-assisted SEO workflows is desirable.
Key Performance Indicators (KPIs)
Performance will be evaluated against agreed targets, baseline website performance, and business priorities.
Improvement in organic clicks, impressions, and qualified organic traffic.
Growth in rankings for relevant commercial and service-related keywords.
Improvement in organic click-through rates and landing page performance.
Technical SEO issue identification and resolution.
Growth in relevant referring domains and high-quality backlinks.
Consistent execution of the approved SEO and content optimization roadmap.
Improvement in organic conversions, enquiries, and marketing-qualified leads.
Improved visibility for priority services and target international markets.
Contribution to brand discoverability across traditional and AI-powered search experiences.
What We Offer
Opportunity to build and scale SEO for an AI-first software engineering company.
Hands-on exposure to international B2B marketing and technology markets.
Opportunities to work across technical SEO, content strategy, and AI search optimization.
Direct collaboration with the marketing, content, and engineering teams.
A performance-oriented environment with opportunities for professional growth.
The opportunity to contribute to a growing techn
Work arrangement
No
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