Digital Marketing Consultant

Company Description WCA GLOBAL™ supports small and medium-sized enterprises in implementing ISO quality systems and ethical business practices. The organization focuses on guiding businesses through compliance with accredited quality management standards to build trust in products and services. Through its international network, WCA GLOBAL™ promotes fair trade, consumer rights, and transparent operations. Team members contribute to meaningful projects that elevate business integrity and quality worldwide.
Role Description This part-time remote Digital Marketing Consultant role involves planning and executing digital marketing initiatives that support WCA GLOBAL™’s mission and services. Daily responsibilities include developing and refining marketing strategies, managing online campaigns, and optimizing content across digital channels to increase visibility and engagement. The consultant will analyze web and campaign performance data, provide insights and recommendations, and collaborate with internal stakeholders to align marketing activities with business objectives. The role may also involve supporting sales enablement efforts through marketing assets and participating in virtual meetings with clients or partners.
Qualifications
Demonstrated skills in Marketing and Digital Marketing, with experience creating and managing online campaigns.
Ability to develop and execute Marketing Strategy that aligns with organizational goals and target audiences.
Proficiency in Web Analytics to track performance, interpret data, and optimize digital initiatives.
Understanding of Sales processes and how marketing supports lead generation and conversion.
Strong written and verbal communication skills, with the ability to present insights clearly to diverse stakeholders.
Experience with common digital tools and platforms (e.g., social media, email marketing, SEO/SEM, CRM systems).
Proven ability to work independently in a remote environment, manage time effectively, and meet deadlines.
Prior experience in consulting, B2B services, or compliance/quality-focused industries is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Work arrangement
Yes