Head of Marketing

ABOUT THE ROLE
Own end-to-end marketing for an AI platform serving the hospitality sector. This hands-on role combines product marketing and demand generation, using AI-enabled workflows to scale marketing programs.
WHAT YOU'LL DO
- Develop positioning and messaging, and build marketing site content including segment-specific solutions pages.
- Create videos, use cases, webinars, blog content, and case studies that communicate product value.
- Analyze competitors and conduct market research across hospitality and the broader AI landscape.
- Develop marketing assets and experiment with newsletters, podcasts, and influencer partnerships.
- Plan field marketing campaigns, including local activations, events, conferences, and relationship-building dinners.
- Develop and amplify executive thought leadership across LinkedIn and other channels.
- Direct and optimize paid advertising campaigns, signup funnels, and lead-generation programs.
WHAT WE'RE LOOKING FOR
- At least 5 years of marketing experience at a B2B SaaS or AI company, with end-to-end campaign ownership.
- Hands-on experience with paid acquisition, conversion measurement, funnel optimization, and A/B testing.
- Experience across inbound marketing, including SEO, content, and social, as well as outbound, events, and field marketing.
- Strong positioning and messaging skills for technical or complex products, plus experience producing content such as blog posts, video scripts, and use cases.
- Experience planning webinars or in-person campaigns, conducting competitive research, and running concurrent experiments at a fast-growing company.
- Ability to work with marketing design tools or collaborate effectively with designers. Hospitality experience is not required.
COMPENSATION & BENEFITS
Base salary: $150,000 to $240,000 annually, plus 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available.
LOCATION
On-site in San Francisco, California.

Employment type
FullTime

Work arrangement
No