Marketing Associate

Company Description PhysicsWallah (PW) is an education company founded in 2020 by Alakh Pandey and Prateek Maheshwari, headquartered in Noida, Uttar Pradesh. PW focuses on democratizing education through online, offline, and hybrid learning platforms, serving students across India in multiple vernacular languages. Role Description The Marketing Associate role at PW is a full-time, on-site position based in DURGAPUR. The person in this role will support marketing campaigns for PW’s educational products and services, coordinate with local centers, and help execute promotional activities targeting students and parents. Daily responsibilities include conducting market research, assisting in planning and implementing marketing strategies, collaborating with sales teams to drive enrollment, and tracking campaign performance. The Marketing Associate will work with cross-functional teams to ensure consistent messaging across online and offline channels, manage basic project timelines and documentation, and contribute ideas to improve brand visibility in the region.QualificationsStrong Communication skills, including clear verbal and written communication and the ability to collaborate with internal teams and external stakeholders.Ability to conduct Market Research to understand local student needs, competitor landscape, and emerging trends in the education sector.Foundational Sales and Marketing skills to support lead generation, campaign execution, and enrollment conversion activities.Basic Project Management skills to coordinate tasks, manage timelines, and ensure smooth execution of marketing initiatives.Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.Comfort working in a fast-paced, education-focused environment with attention to detail and data-driven decision-making.Proficiency in MS Office or Google Workspace and familiarity with digital marketing tools or social media platforms is an advantage.Prior experience o in education, edtech, or consumer marketing will be considered a plus.

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