Lead Generation Executive

We are a growing IT solutions company providing web, mobile, and software development services to global clients. To support our business development team, we are looking for a proactive Lead Generation Executive who can identify, qualify, and generate new business opportunities through various channels.
Job Summary:
The Lead Generation Executive will be responsible for generating qualified leads through research, email campaigns, LinkedIn outreach, and other digital methods. You’ll play a key role in initiating contact with potential clients, nurturing prospects, and scheduling meetings for the sales or business development team.
Key Responsibilities:
Identify potential leads through online research, social media, job boards, and business directories.
Generate qualified leads via email campaigns, LinkedIn messaging, and cold outreach.
Maintain and update lead database using CRM tools.
Follow up on inbound inquiries and nurture leads through the sales funnel.
Collaborate with the sales and marketing teams to refine messaging and targeting.
Schedule meetings or demos between potential clients and the sales team.
Track lead generation metrics and prepare reports on conversion rates and outreach effectiveness.
Stay updated on industry trends and competitor activities.
Required Skills & Qualifications:
Bachelor’s degree in Business, Marketing, IT, or related field.
1–3 years of experience in lead generation, preferably in the IT or software industry.
Strong communication and interpersonal skills.
Experience with LinkedIn Sales Navigator, Apollo, Crunchbase, or similar tools.
Familiarity with email marketing platforms and CRM systems (HubSpot, Zoho, etc.).
Self-motivated and target-driven mindset.
Ability to work independently and manage time efficiently.
Preferred Qualifications:
Experience working with international clients (US, UK, UAE, etc.).
Understanding of web, app, and software development services.
Basic knowledge of sales pipelines and business development processes.
What We Offer:
Fixed salary with performance-based incentives
Opportunity to grow into a sales or business development role
Flexible and friendly work environment
Exposure to international projects and markets

Work arrangement
No