Marketing Manager - IT Infra. / Cybersecurity

Responsibilities:
Design, build, execute, measure, and continuously optimize the marketing plans in IT infrastructure and cybersecurity for the company.
Become the go-to person for marketing, and act as the advocate/evangelist for our marketing strategy across all businesses
Develop and execute marketing strategies aligned with business goals in IT infrastructure and cybersecurity solutions.
Demonstrates confident, impactful communication and thrives in customer-facing settings.
Conduct market research to stay updated on industry trends and competitor activities.
Create and manage engaging campaigns across social media platforms (LinkedIn Sales Navigator, Twitter, and Instagram).
Leverage tools such as Lusha (or similar platforms) to drive targeted lead generation and strategic prospecting, ensuring a consistent and high-quality pipeline of potential customers.
Collaborate closely with sales teams to align marketing efforts with business goals, supporting demand generation initiatives and contributing to sustained pipeline growth and conversion.
Design and develop impactful marketing collateral, including presentations, brochures, digital assets, and campaigns, using tools such as Adobe Creative Suite or Canva to ensure brand consistency and visual appeal.
Lead and infuse creativity into marketing campaigns by conceptualizing innovative ideas and executing engaging initiatives that enhance brand visibility, strengthen positioning, and drive meaningful customer engagement.
Implement and monitor SEO strategies, Google Ads, and other digital marketing tools to maximize online presence.
Use data and strategic account insight to establish, forecast, and report against key success metrics, as well as drive customer satisfaction and loyalty.
Requirements:
3-4 years of best-in-class field marketing and/or marketing program management experience within an IT infrastructure/cybersecurity space, high tech, or fast-paced B2B marketing environment, preferably with an understanding of security and its role in the future of technology.
A strong influencer, relationship builder, and collaborator with the ability to engage senior stakeholders and communicate with confidence and authority.
Strong understanding of the IT industry and market dynamics.
Proficiency in social media marketing tools and platforms, familiarity with lead generation tools (e. g., Lusha), and basic design skills using Adobe / Canva.
Knowledge of SEO, Google Ads, and digital marketing practices.
A results-driven, do-whatever-it-takes mindset, with a proven ability to both shape strategy and execute consistently at a high level.
Diploma or bachelor's degree in marketing, business, IT, or a related field.
Proven track record of successful marketing campaigns in IT or technology-driven industries.

Experience
3-5 yrs