Senior Graphic Designer

Job Title: Senior Graphic Designer
Company: The One Branding
Location: Anand, Gujarat (Full-Time | In-Office)
Department: Creative & Branding
Reports To: Founder / Creative Lead
Role Overview
The One Branding is looking for an imaginative, execution-focused Senior Graphic Designer to craft high-impact brand identities, performance ad creatives, and commercial marketing collateral. In this role, you will take full ownership of visual storytelling across diverse industry accounts—from regional retail and automobile to real estate, hospitality, and modern direct-to-consumer (D2C) brands. You will establish premium visual standards, set campaign design directions, and guide junior designers to ensure polished output.
Key Responsibilities
Brand Identity & Visual Systems: Build comprehensive brand identities from scratch, including logo design, color palettes, typography rules, brand guideline books, packaging, and corporate stationery.
High-Converting Performance Ads: Conceptualize and design high-CTR visual creatives for Meta Ads (Facebook & Instagram), Google Display, and LinkedIn that grab attention in fast-scrolling feeds.
Social Media & Visual Storytelling: Design engaging carousel sets, festive campaigns, launch creatives, and interactive graphics tailored to platform nuances.
Print & Marketing Collateral: Create print-ready, high-resolution collateral such as brochures, hoardings/billboards, menus, exhibition banners, and point-of-sale displays with accurate color calibration (CMYK) and bleed margins.
Client Presentations & Pitch Visuals: Design polished presentation decks, agency case studies, and visual moodboards for client onboarding and proposal pitches.
Quality Review & Team Guidance: Review initial drafts submitted by junior designers, provide constructive visual feedback, and maintain consistency across all client brand assets.
File Discipline & Asset Management: Maintain well-structured project folders, organized layer structures in source files, and systematic asset archiving for swift revisions.
Qualifications & Requirements
Experience: 3–5+ years of dedicated visual design experience, ideally within a branding, advertising, or creative digital agency environment.
Software Proficiency: Mastery of Adobe Photoshop and Adobe Illustrator is essential. Hands-on experience with Figma and familiarity with After Effects or Premiere Pro for motion graphics/dynamic reels is a major plus.
Design Fundamentals: Solid command of layout balance, modern typography hierarchy, color psychology, and white space.
Production Speed & Reliability: Ability to manage multiple client brand accounts simultaneously, rapidly adapt to feedback, and meet deadlines without sacrificing craft.
Communication: Clear communication in Gujarati and Hindi (functional English for project briefs and copy placement) to collaborate smoothly with copywriters and marketing strategists.
Portfolio: A strong, comprehensive portfolio highlighting real-world commercial brand identities, marketing campaigns, ad creatives, and print designs.

Work arrangement
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