Social Media Optimization Executive

job Title: SMO Executive (Social Media Optimization Executive)
Location: Bramhand
Experience: 6 Months- 1year
Preferred Candidates: Based in Thane or nearby locations.
Company Overview:
BestoSEO is a digital marketing company based in Thane that specializes in improving organizations' digital presence on social media and search engines. Our goal is to enhance customer engagement, improve return on investment (ROI) through creative marketing strategies, and help organizations become more responsive, productive, and cost-effective. At BestoSEO, we value creativity, customer satisfaction, and innovative thinking
We also believe in fostering a positive and supportive work culture, where maintaining a healthy work-life balance is a priority. With a 5-day work week, opportunities for professional and personal growth, and dedicated "me-time" for our employees, we ensure a nurturing environment for everyone. We are committed to empowering our team members with avenues for career progression while supporting their overall well-being, ensuring they thrive both professionally and personally.
About the Role
We are looking for a creative and analytical SMO Executive to manage and grow our brand’s presence across social media platforms. The ideal candidate will be responsible for planning, implementing, and monitoring our social media strategy to increase brand awareness, engagement, and traffic.
Key Responsibilities
Develop and execute social media strategies aligned with business goals.
Manage and optimize company pages on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube.
Create engaging and shareable content (text, image, and video) for daily posts.
Handle and manage 7–8 social media projects independently.
Monitor social media trends, competitors, and engagement analytics.
Run social media campaigns to boost brand awareness and followers.
Respond to comments, messages, and queries promptly to maintain community engagement.
Track performance metrics (likes, shares, followers, engagement rates) and prepare reports.
Required Skills
Good understanding of major social media platforms and their algorithms.
Creative thinking with excellent communication skills.
Knowledge of paid social media ads (Facebook Ads, Instagram promotions, etc.) is an added advantage.
Basic understanding of tools like Canva, Meta Business Suite, Buffer, or Hootsuite.
Ability to analyze data and generate insights for improvement.
Qualification
Bachelor’s degree in marketing, Mass Communication, or a related field.
Proven experience (6 months–1 years) in social media management or similar role.
Freshers with strong social media knowledge and creativity can also apply.
To Apply: Send your resume and portfolio to hr@bestoseo.com

Work arrangement
No