Area Head - Gold Loan

Job Requirements
About the role
Role / Job Title: Area Head – Gold Loan
Business: Retail Banking
Function / Department: Gold Loan
Job Purpose
The role entails scaling up the business and distribution of Gold‑Loan lending for a designated area by delivering banking needs to customers in the most cost‑efficient and technology‑effective manner. The incumbent will collaborate closely with the Retail team – Product, Operations, Retail Liability, IT – to provide a seamless and fulfilling customer experience and ensure IDFC First becomes the primary bank for all banking needs.
Roles & Responsibilities
Key / Primary Responsibilities
Identify branches and potential locations for Gold‑Loan business based on market surveys, competition mapping (NBFCs & banks) and volume analysis.
Increase distribution channels by identifying non‑branch avenues for Gold‑Loan sales.
Achieve a minimum Gold‑Loan productivity of ₹40 lacs per month on new business and ensure 80 % re‑generation on eligible customers.
Recruit dedicated manpower (Gold‑Loan Officers / Territory Managers) to drive customer acquisition.
Grow the AUM base for Gold‑Loan solutions while meeting revenue, cost, profitability and portfolio‑quality targets.
Collaborate with the Business‑Loan Product Head to offer best‑in‑class funding/multifunding solutions and appropriately incentivise key DSTs.
Ensure timely renewals of Gold‑Loan customers to retain the existing client base.
Maintain strong relationships with valuers and valuation agencies.
Train Gold‑Loan officers on fraud prevention and related controls.
Design a fulfilling customer journey that leads to customer delight and positions IDFC First as the banking partner of choice.
Ensure successful adoption of internal compliance and regulatory frameworks across the business.
Secondary Responsibilities
Recommend process changes to improve service efficiency and quality across the assigned area.
Propose improvements to processes and policies across Retail Banking to drive operational efficiencies and high‑quality customer service.
Leverage in‑house synergies through collaboration with internal stakeholders.
Managerial & Leadership Responsibilities
Attract and retain best‑in‑class talent for key roles in the reporting structure.
Build, motivate and retain the team while maintaining controlled attrition.
Education
Graduate Degree – Any
Post‑Graduate Degree - Any
Experience
Years of Experience: 5 to 8 years
Industry: BFSI
Key Success Metrics
Increased profitability
Growth in Assets Under Management (AUM)
Improvement in portfolio quality
Higher total number of customers
Increase in customer acquisitions

Work arrangement
No