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Social Media Intern · Nekofi
Nekofi is India's first light-roasted Ethiopian specialty instant coffee — and the most kawaii coffee lifestyle brand you'll find in this country. We're small, hands-on, and building fast. Pocket Espresso, Nekofi Lab, and the Sensory Table omakase all live under one roof.
We're looking for a Social Media Intern to help us show up online the way we show up in person — sharp, warm, a little bit reckless, never templated.
What you'll actually do
Own the day-to-day content calendar for Instagram, TikTok, and (lightly) Twitter/X and LinkedIn.
Shoot, edit, and post Reels and short-form video from the studio, prep kitchen, and Sensory Table sessions. Phone-first is fine — polish matters more than gear.
Write captions that sound like Nekofi, not like every other D2C coffee brand.
Run community — reply to DMs and comments, track #NekofiCreator posts, spot the good ones, bring them into the loop.
Help brief and coordinate with photographers, illustrators, and creator collaborations.
Watch what's working (and what isn't) weekly. Bring numbers to the Monday review, not vibes.
What we're looking for
You use Instagram and TikTok like breathing. You can name three creators shaping food/beverage content in India right now and tell us why they're good.
You can shoot and edit a Reel end-to-end on your phone (CapCut, InShot, or similar).
You can write. Short sentences. Clean grammar. A point of view.
Taste — visual, verbal, cultural. You can tell the difference between kawaii and cutesy, between specialty and gatekeeping.
Bonus: you drink coffee, you follow the specialty scene, or you've run socials for a small brand or society before.
What you'll get
A monthly stipend (we'll discuss on the call — competitive for Delhi NCR interns).
A named credit on everything you make. Portfolio rights on your work, with attribution to Nekofi.
Direct access to the founder and the full brand playbook — you'll see how a specialty brand actually gets built, from sourcing to shelf.
All the Nekofi coffee you can drink, and a seat at a Sensory Table session.
Real chance to convert to a full-time Content Lead role if the fit is right.
Time commitment: ~20–25 hours/week, hybrid. Session days and shoot days are on-site in Bahadurgarh; the rest is flexible.
Start date: As soon as we find the right person.
To apply: Send us (1) your Instagram handle, (2) one Reel or post you've made that you're proud of and a line on why, and (3) three brands whose social you'd steal from — to [your email]. No cover letter needed. If you can, DM us on @nekofi first with a coffee opinion. That counts more than a CV.
Live it kawaii. Pour it slow. 🐱
Work arrangement
No
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