Brand Associate - Offline Activations & Brand Experiences

Company Description VISCO India provides end-to-end real estate and property management solutions designed to support varied business requirements. The company manages the full lifecycle from property acquisition and development to leasing, facility operations, and ongoing client support. Its services are driven by strong market research, tenant representation expertise, and streamlined transactions, helping partners maximize ROI and achieve sustainable growth. VISCO India emphasizes ESG compliance, advanced technology integration, and consistent client satisfaction, setting high standards in the property management sector. The organization focuses on building long-term relationships founded on efficiency, profitability, and trust.
Role Description The Brand Associate – Offline Activations & Brand Experiences is a full-time, on-site role based in Gurugram. The individual in this role will plan and execute offline brand activations, events, and experiential marketing initiatives that strengthen VISCO India’s brand presence in the real estate and property management sector. Day-to-day responsibilities include coordinating with internal teams and external vendors, managing event logistics, ensuring consistent brand messaging across all touchpoints, and monitoring budgets and timelines for activations. The role also involves tracking performance metrics, gathering feedback, and preparing reports to evaluate campaign impact and inform future brand strategies. The Brand Associate will support brand visibility at industry conferences, client engagement events, and local market initiatives, maintaining a professional and engaging on-ground brand experience.
Qualifications
Strong skills in brand management, offline marketing, and experiential marketing for events and activations.
Experience in event planning, vendor coordination, and on-ground execution for brand campaigns.
Proficiency in communication, presentation, and stakeholder management to collaborate with cross-functional teams and external partners.
Ability to analyze campaign performance, interpret data, and prepare clear reports and insights.
Good organizational and time-management skills, with attention to detail and ability to handle multiple projects.
Comfort working on-site in Gurugram, with flexibility to support events and brand activities as needed.
Bachelor’s degree in Marketing, Business, Communications, or a related field; experience in real estate or property management is an advantage.
Familiarity with ESG principles and interest in integrating them into brand experiences is beneficial.

Work arrangement
No