UGC creator - reels

Company Description Amendss is India’s first AI-powered, psychology-led relationship platform, helping individuals and couples navigate the emotional realities of modern relationships with care and clarity. By combining professional counselling practices with intelligent technology, Amendss supports healthier communication, deeper emotional understanding, and stronger connections. The platform is designed to assist people across different phases of their relationship journey, from building and maintaining bonds to facing challenges and fostering personal growth. Guided by the belief that relationships are living systems that evolve over time, Amendss focuses on both difficult moments and ongoing reflection and growth. Wherever people are in their relationship journey, Amendss aims to help them build balanced, fulfilling, and resilient connections.
Role Description The UGC Creator – Reels (part-time, remote) will produce short-form video content that reflects real, relatable relationship experiences aligned with Amendss’ mission and brand voice. Day-to-day responsibilities include ideating and scripting reel concepts, filming and editing vertical videos for platforms such as Instagram and other social channels, and incorporating basic storytelling and hooks to increase engagement. The role involves collaborating with the content and marketing teams to align reels with campaign goals, using insights from psychology-led relationship themes to create empathetic and informative content, and experimenting with trends while maintaining authenticity and sensitivity. The UGC Creator is expected to manage their own production schedule, respond to feedback, and continuously refine content based on performance metrics and audience responses.
Qualifications
Strong skills in short-form video creation, including filming, basic editing, and familiarity with vertical video formats (e.g., Instagram Reels, YouTube Shorts, TikTok).
Ability to ideate, script, and storyboard engaging, relatable, and emotionally aware content rooted in real-life experiences.
Comfortable appearing on camera or creating personal-style UGC content that feels authentic, inclusive, and sensitive to diverse relationship experiences.
Understanding of social media platforms, current content trends, and basic analytics to optimize reach and engagement.
Interest in psychology, emotional wellbeing, and modern relationship dynamics, with the ability to translate these themes into accessible content.
Clear communication skills, reliability in a remote, part-time setting, and openness to feedback and iterative improvement.
Prior experience in content creation, UGC, or social media is preferred; familiarity with relationship counselling or mental health content is a plus.
Access to a smartphone or camera with good video quality and a stable internet connection.

Work arrangement
No