Freelance content writer

Company Description CERF Solutions Pvt. Ltd. is a trusted provider of advanced communication technology, offering a unified platform that integrates SMS, Voice, Email, WhatsApp, and AI chatbots to streamline engagement and improve efficiency. The company focuses on helping businesses connect with their audiences through scalable, secure, and dependable communication tools. Its platform supports critical alerts, marketing campaigns, and transactional updates with personalized, multi-channel messaging enhanced by rich media, interactive features, and AI-driven automation. These capabilities enable clients to create meaningful customer experiences that increase response rates and foster long-term loyalty. CERF is backed by a highly experienced team with over 100 years of enterprise expertise, delivering innovative, reliable, and scalable products that build customer trust.
Role Description This is a full-time, on-site Freelance Content Writer role based in Noida. The Content Writer will create clear, engaging, and accurate content for digital channels, including website pages, product descriptions, email campaigns, and social media posts. Daily responsibilities include researching topics related to communication technology, drafting and revising copy, aligning content with brand voice and marketing objectives, and optimizing content for readability and engagement. The role involves collaborating with marketing and product teams to translate technical features into user-friendly messaging and to support campaigns, case studies, blogs, and other marketing assets. The writer will manage deadlines, maintain content quality standards, and adapt writing style for different audiences and formats.
Qualifications
Candidates should possess strong writing and web content creation skills, including the ability to produce clear, concise, and audience-focused copy for digital platforms.
Candidates should possess research and analytical skills to understand products, markets, and target audiences, and to convert complex information into accessible content.
Candidates should possess editing and proofreading skills to ensure accuracy, consistency, grammar correctness, and alignment with brand guidelines.
Candidates should possess basic digital marketing and content marketing capabilities, such as understanding SEO principles, campaign objectives, and user engagement metrics.
Candidates should possess excellent written and verbal communication skills and the ability to collaborate effectively with cross-functional teams.
Candidates should possess strong time management and organizational skills, with the ability to handle multiple projects and meet deadlines independently.
Prior experience writing for technology, SaaS, or communication platforms, especially B2B audiences, would be beneficial.
A bachelor’s degree in Communications, English, Journalism, Marketing, or a related field, or equivalent practical experience, would be advantageous.

Work arrangement
No