Copywriting Associate

Company Description Pureverse Pvt Ltd is an India-based FMCG brand focused on organic, authentic, and sustainably crafted everyday essentials. The company offers products such as organic honey, cold-pressed and wood-pressed oils, premium A2 cow ghee, farm-fresh jaggery, and natural sweeteners. Pureverse emphasizes high-quality, naturally sourced ingredients that are chemical-free, tested for purity and freshness, and produced with sustainable practices. The brand aims to rebuild trust in daily essentials by promoting healthier lifestyles and sharing stories from Indian farmers and traditional processes. Team members join a mission-driven environment that values transparency, community, and conscious living.
Role Description This is a full-time, on-site Copywriting Intern role based in Thane. The Copywriting Intern will support the marketing and brand team by writing clear, engaging copy for social media posts, product descriptions, website pages, and promotional campaigns. Daily tasks include brainstorming content ideas, drafting and revising copy aligned with brand voice, assisting with captions and scripts for digital content, and helping prepare copy for emailers and printed materials. The intern will collaborate closely with designers and marketers, conduct basic research to understand products and target audiences, and contribute to content calendars and campaign planning. This role offers hands-on exposure to brand-building in the organic FMCG space and opportunities to learn and grow under the guidance of experienced professionals.
Qualifications
Strong writing and editing skills, with the ability to produce clear, concise, and engaging copy for digital and print formats.
Interest in content creation and social media, including basic familiarity with platforms such as Instagram, Facebook, and LinkedIn.
Ability to conduct simple research to understand products, markets, and consumer needs, and translate insights into compelling messaging.
Attention to detail, good grammar and spelling, and willingness to revise work based on feedback.
Enthusiasm for health, wellness, sustainability, or organic products, and readiness to learn about the FMCG sector.
Effective communication skills and ability to work collaboratively with cross-functional teams on-site in Thane.
Pursuing or recently completed a degree or certification in Marketing, Communications, English, Journalism, Media, or a related field is preferred.
Basic knowledge of branding and storytelling; familiarity with simple design or content tools (e.g., Canva, Google Docs) is an advantage.

Work arrangement
No