Digital Revenue Lead

Company Description RAS Luxury Skincare is reshaping the premium beauty and skincare landscape in India through high-quality natural ingredients and scientifically backed formulations. The brand operates a proprietary vertically integrated research facility and farms in Raipur, Chhattisgarh, ensuring control over sourcing, production, and innovation. The marketind and sales HQ is in Lower Parel Mubai. RAS focuses on harnessing India’s rich biodiversity and heritage of nature-based beauty traditions to create effective, sustainable products. Founded on a philosophy of transparency, purity, and responsibility, RAS is committed to delivering luxury skincare that is both conscious and results-driven.
Role Description The Digital Revenue Lead is a full-time, on-site role based in Mumbai, responsible for driving online sales growth and optimizing digital revenue channels. This role involves developing and executing digital strategies across e-commerce platforms, brand website, and key marketplaces, while monitoring performance metrics and conversion funnels. The individual will collaborate with marketing, product, and operations teams to plan campaigns, manage promotions, and ensure consistent brand messaging across all digital touchpoints. Daily responsibilities include analyzing sales data, overseeing digital marketing initiatives, coordinating with external partners or agencies, and identifying new opportunities for revenue expansion. The Digital Revenue Lead will also manage budgets, forecast digital revenue, and recommend improvements to user experience and digital customer journeys.
Qualifications
Strong Analytical Skills to interpret data, track KPIs, and optimize digital revenue performance.
Excellent Communication abilities to collaborate with cross-functional teams and align stakeholders on digital priorities.
Proven experience in Digital Strategy, including planning and executing revenue-focused initiatives across multiple online channels.
Demonstrated Project Management skills to lead campaigns, manage timelines, and coordinate internal and external resources.
Hands-on expertise in Digital Marketing, including performance marketing, SEO/SEM, email, and social media campaigns.
Experience in e-commerce or D2C brands, preferably in beauty, skincare, or consumer goods.
Proficiency with analytics and marketing tools (e.g., Google Analytics, ad platforms, CRM/marketing automation systems).
Bachelor’s degree in Marketing, Business, Digital Media, or a related field; advanced certifications in digital marketing are a plus.
Ability to work in a fast-paced environment, with strong problem-solving skills and a focus on measurable outcomes.

Work arrangement
No