sVP Digital Marketing

Company Description PaidSync.ai is an AI-powered ad management platform that unifies the entire paid media stack into a single conversational interface. Users can manage major ad channels such as Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads without learning new tools, simply by describing what they want. The platform connects core measurement tools including Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center so targeting, tracking, and reporting work seamlessly together. PaidSync enables teams to launch and optimize campaigns, reduce wasted ad spend, set up conversion tracking, manage Shopping feeds, and execute cross-channel changes with full approval control. Built by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with $500M+ in managed ad spend, PaidSync is a verified partner across Google, Meta, LinkedIn, and TikTok.
Role Description The SVP Digital Marketing is a full-time remote role responsible for leading PaidSync.ai’s global digital marketing strategy and execution across all channels. This role oversees performance marketing, brand marketing, and growth initiatives to drive product adoption, revenue, and market share. Day-to-day responsibilities include developing integrated marketing plans, directing paid media strategy, guiding content and lifecycle marketing, and aligning campaigns with product roadmap and sales objectives. The SVP Digital Marketing will analyze market trends and campaign performance, refine positioning and messaging, and ensure consistent brand presence across web, social, email, and partner channels. This role also involves building and mentoring a high-performing marketing team, collaborating with product, sales, and customer success, and owning marketing KPIs, budgets, and reporting.
Qualifications
Demonstrated expertise in Marketing Management and Marketing, with a track record of leading integrated digital marketing programs in a B2B SaaS or ad-tech environment.
Strong background in Market Planning and Market Research, including experience in segmentation, positioning, competitive analysis, and go-to-market strategy.
Experience in Public Relations, including managing media relationships, thought leadership initiatives, and brand reputation across digital channels.
Proven success driving growth through performance marketing (paid search, paid social, programmatic) and optimizing multi-channel funnels.
Ability to interpret complex data, build dashboards, and translate insights into clear, actionable strategies and executive-ready narratives.
Leadership experience building, coaching, and scaling diverse, distributed marketing teams, with collaborative working style across functions.
Familiarity with AI, marketing technology, and major ad platforms; experience in ad operations or growth marketing for digital products is highly beneficial.
Bachelor’s degree in Marketing, Business, Communications, or a

Work arrangement
Yes