Packaging Designer

Packaging Designer
Company: Puresta Lifestyle Pvt. Ltd.
Brands: SkinQ & SkinQ Rx
Location: Gurgaon, Sector 58 | Work From Office
Experience: 2–3 Years
About Puresta
Puresta Lifestyle Pvt. Ltd. is building a portfolio of derma-led lifestyle brands with a focus on effective, science-backed products and strong consumer experiences.
Our portfolio includes SkinQ, a dermatologist-formulated skincare brand, and SkinQ Rx, our prescription-focused brand. We are looking for a Packaging Designer who can take ownership of packaging design and artwork execution across both brands.
Role Overview
As a Packaging Designer, you will be responsible for developing packaging concepts, artworks, print-ready files, product visuals, and related design assets across multiple SKUs and formats. The role requires a strong understanding of packaging design, technical artwork, print production, and visual communication.
Key Responsibilities
1. Packaging Design & Artwork
Develop packaging designs and artworks for multiple SKUs, variants, pack sizes, and product formats across SkinQ and SkinQ Rx.
Adapt master designs across the portfolio while maintaining brand consistency and visual guidelines.
Create clear and visually effective layouts for product information, claims, ingredients, directions, and mandatory content.
Develop new packaging concepts and design directions for product launches and portfolio extensions.
Ensure packaging designs are visually appealing, functional, and aligned with the brand positioning.
2. Technical Artwork & Print Production
Work with KLDs, dielines, bleed areas, margins, folds, cut lines, and other packaging specifications.
Prepare accurate, colour-separated, print-ready artwork files.
Ensure correct application of CMYK, Pantone, colour profiles, typography, dimensions, and print specifications.
Coordinate with printers and production partners for artwork execution and troubleshooting.
Review print proofs, samples, and mock-ups to ensure the final output matches the approved artwork.
Identify and resolve artwork or production issues before printing.
3. Product & Visual Communication
Develop strong visual layouts using typography, colour, imagery, graphics, and visual hierarchy.
Create product images, catalogue creatives, PDP images, marketplace assets, and other digital product communication.
Develop packaging mock-ups and product visualisations for internal presentations and product launches.
Ensure consistency of product visuals across packaging, e-commerce, digital, and marketing channels.
4. Artwork Management & Quality Control
Manage artwork revisions, amendments, approvals, and final production files.
Maintain proper file naming, version control, documentation, and artwork archives.
Handle multiple packaging projects simultaneously while meeting timelines.
Conduct detailed pre-production checks to ensure artwork is accurate, complete, and production-ready.
Minimise artwork errors, rework, and production-related issues.
5. Research & Design Development
Conduct competitor benchmarking and market research to identify packaging and visual design trends.
Develop mood boards, references, and visual directions for new products and packaging projects.
Research typography, colour palettes, illustrations, imagery, materials, and finishing techniques relevant to skincare and beauty.
Source and manage relevant design assets through platforms such as Freepik, Shutterstock, and other approved image libraries.
6. Cross-Functional Collaboration
Work closely with Marketing, Product Development, R&D, Regulatory, Procurement, Sales, and Production teams.
Coordinate with printers, packaging vendors, manufacturers, and external agencies.
Incorporate stakeholder feedback while maintaining design quality and brand consistency.
Support packaging projects from initial concept and design development through final production and launch.
Ensure all packaging artwork is aligned with approved product information and regulatory requirements.
Requirements
2–3 years of relevant experience in packaging design, graphic design, or a similar role.
Strong hands-on experience in packaging artwork and print production.
Good understanding of dielines, KLDs, print specifications, colour separation, CMYK, Pantone, bleed, margins, and finishing techniques.
Proficiency in Adobe Illustrator, Photoshop, and InDesign or equivalent design tools.
Strong understanding of typography, layout, colour, composition, and visual hierarchy.
Experience working with printers, packaging vendors, and production teams.
Ability to manage multiple projects and work within tight timelines.
Strong attention to detail and quality.
Experience in skincare, beauty, cosmetics, FMCG, pharma, or D2C brands will be an advantage.
What We're Looking For
We are looking for someone who is creative, detail-oriented, hands-on, and comfortable taking ownership of packaging projects from concept to production.
The ideal candidate should be equally comfortable creating a new packaging direction and checking a final print file for a tiny artwork or production error.
How to Apply
Interested candidates can share their CV and portfolio at hr@puresta.in with the subject line:
Application – Packaging Designer

Work arrangement
No