Growth Marketing VP

Company Description PaidSync.ai is an AI-powered ad management platform that unifies the entire paid media stack into a single conversational interface. Teams can manage all major ad channels—such as Google, Meta, LinkedIn, TikTok, Microsoft, Snapchat, Pinterest, Reddit, X, and OpenAI Ads—without learning a new tool, simply by describing what they want and having PaidSync execute it. The platform also connects core measurement tools including Google Analytics 4, Google Tag Manager, Google Search Console, and Google Merchant Center, bringing targeting, tracking, and reporting together in one place. PaidSync enables users to launch and optimize campaigns, eliminate wasted ad spend, implement conversion tracking, and build cross-channel reports with full change review and approval flows. Founded by Ahmed Ashraf, a Google Premier Partner with $500M+ in managed ad spend, PaidSync is a verified partner of Google, Meta, LinkedIn, and TikTok, making it a trusted solution for performance-driven advertisers.
Role Description The Growth Marketing VP is a full-time remote role responsible for owning PaidSync.ai’s growth strategy across all stages of the funnel, from awareness to acquisition, activation, and expansion. This role will design and lead integrated growth initiatives across paid, organic, and product-led channels, using data-driven experimentation to drive sustainable pipeline and revenue. Day-to-day responsibilities include developing market and channel strategies, overseeing paid media and lifecycle marketing programs, and collaborating with product and sales to refine positioning, messaging, and go-to-market motions. The Growth Marketing VP will build and manage a small, high-performing team, establish performance metrics and dashboards, and regularly report on growth results and insights to leadership. This role will also test and adopt innovative AI-driven marketing workflows, ensuring PaidSync’s growth engine reflects the capabilities of its own platform.
Qualifications
Experience in Market Planning and Marketing Management, including defining growth strategies, setting objectives, and leading multi-channel campaigns.
Strong Market Research and Marketing skills, with the ability to identify segments, size opportunities, and translate insights into targeted campaigns.
Background in Public Relations and brand communications, with skills in narrative development, media engagement, and reputation management.
Proven track record in growth marketing for B2B SaaS or ad tech, including performance marketing, funnel optimization, and experimentation.
Ability to interpret complex data sets, build dashboards, and make decisions based on quantitative and qualitative insights.
Experience collaborating closely with product, sales, and customer success to align go-to-market strategy and messaging.
Leadership experience managing and mentoring marketing teams in a fast-paced, remote-first environment.
Bachelor’s degree in Marketing, Business, Communications

Work arrangement
Yes