Senior UX Designer / UX Architect

We are seeking an experienced and strategic Senior UX Designer / UX Architect to lead the design of modern B2B digital applications. In this role, you will be responsible for crafting user-centred design solutions, establishing design systems, and collaborating across business, marketing, product, and engineering teams. You will translate complex user needs into elegant, accessible, and conversion-focused designs while maintaining strong alignment with brand identity.
Responsibilities:
Develop and execute UX strategies for enterprise B2B applications and products
Create, maintain, and evolve design systems, component libraries, and style guides
Design intuitive user interfaces with strong visual hierarchy and interaction patterns
Collaborate with cross-functional teams, including product managers, engineers, and marketing stakeholders
Translate UX concepts into front-end-ready, reusable components
Ensure designs meet accessibility standards (WCAG compliance) and best practices
Implement responsive design principles and fluid interface patterns
Conduct user research, usability testing, and design validation
Mentor junior designers and establish design excellence standards
Requirements:
12-15 years of professional experience in UX/UI design.
Proven expertise in designing B2B applications and enterprise products.
Strong experience creating and maintaining design systems, component libraries, and style guides.
Deep understanding of branding, visual hierarchy, and interaction design.
Demonstrated ability to design conversion-focused and user-centric experiences.
Proficiency in responsive design and fluid interface design.
Knowledge of accessibility standards and WCAG compliance.
Next.js Understanding of framework capabilities and design implications.
JavaScript and modern front-end ecosystems.
Familiarity with contemporary development practices.
Tailwind CSS Ability to work with utility-first CSS frameworks.
shadcn/ui Experience with component libraries and their implementation.
Ability to translate UX designs into front-end-ready, reusable components.
Strong understanding of front-end implementation awareness and developer workflows.
Experience with design tools (Figma, Adobe XD, or similar).
Portfolio demonstrating B2B design excellence and design system work.
Background in user research and usability testing methodologies.
Experience working in agile or iterative design environments.
Knowledge of performance optimisation and web vitals.
Exceptional communication and presentation abilities.
Strong collaborative mindset with cross-functional teams.
Strategic thinking and problem-solving capabilities.
Attention to detail and design excellence orientation.
Ability to advocate for user-centred design principles.
Leadership and mentoring skills.

Experience
12-15 yrs