Social Media & Website Marketing Executive

Company Description Akava Luxury is a premium manufacturing unit specializing in high-quality fashion accessories in vegan leather and genuine leather, including belts, wallets, bags, and small leather goods for diverse customers. The company combines contemporary design with traditional craftsmanship to deliver products that balance sophistication, durability, and functionality. With a state-of-the-art manufacturing facility and strict quality control, Akava Luxury ensures precision, high standards, and a luxurious feel in every product. The brand offers customization options for clients seeking exclusive, personalized accessories and follows eco-conscious practices and responsible sourcing. Akava Luxury is recognized for blending timeless elegance with modern flair, appealing to individuals who value both style and substance.
Role Description This is a full-time, on-site role based in New Delhi for a Social Media & Website Marketing Executive. The role involves planning, creating, and publishing content across social media platforms to build brand awareness and drive engagement for Akava Luxury’s product range. The Executive will manage the company website, update product listings, optimize pages for search engines, and ensure visual and messaging consistency with the brand identity. Day-to-day responsibilities include coordinating promotional campaigns, analyzing performance metrics, conducting basic market and competitor research, and collaborating with design and sales teams to support online and offline marketing initiatives. The role also includes responding to online inquiries, maintaining a professional brand voice, and recommending improvements based on data and customer feedback.
Qualifications
Ability to perform Market Planning and Marketing activities, including campaign development and brand promotion.
Strong Market Research skills to analyze trends, competitors, and customer behavior.
Excellent Communication skills for creating clear, engaging content and coordinating with internal teams.
Understanding of Sales processes to align digital campaigns with lead generation and conversion goals.
Experience with social media management (e.g., Instagram, Facebook, LinkedIn), website content updates, and basic SEO.
Proficiency with digital marketing tools and analytics platforms (e.g., Meta Business Suite, Google Analytics, email marketing tools).
Attention to detail, strong organizational skills, and the ability to manage multiple campaigns and deadlines.
Prior experience in fashion, luxury goods, or e-commerce marketing is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Work arrangement
No