Lead Generation Manager

Company Description Khashsoft is a trusted provider of custom software development and comprehensive IT solutions, headquartered in Sector 132, Noida, Uttar Pradesh, India. The company serves clients across diverse industries, with specialized expertise in legal, finance, and education. Khashsoft delivers tailored software that streamlines operations, enhances efficiency, and supports digital transformation. Its core services include custom software development, software support and maintenance, IT and integration services, technical consulting, cross-platform implementation, and IT-enabled services. Combining deep industry knowledge with strong technical capabilities, Khashsoft focuses on innovative, reliable, and scalable solutions that meet evolving client needs.
Role Description This is a full-time, remote role for a Lead Generation Manager. The Lead Generation Manager is responsible for identifying and qualifying prospective clients, building and managing lead funnels, and supporting revenue growth across target industries. Daily activities include researching potential accounts, creating and executing outreach campaigns, managing CRM data, coordinating with sales and marketing teams, and tracking lead performance metrics. The role also involves optimizing lead-generation strategies, refining target segments, and preparing periodic reports on pipeline health and campaign effectiveness. Collaboration with internal stakeholders to align messaging, offerings, and follow-up processes is essential to ensure a smooth transition from marketing-qualified to sales-qualified leads.
Qualifications
Lead generation and demand generation skills, including experience with prospecting, lead qualification, and pipeline management.
Proficiency with CRM and marketing tools (e.g., HubSpot, Salesforce, email automation platforms) and data management best practices.
Strong research and analytical abilities to identify target markets, build contact lists, and interpret campaign performance metrics.
Effective communication and interpersonal skills for engaging prospects, collaborating with sales teams, and preparing clear reports.
Experience in B2B technology or IT services, preferably in custom software development or related domains.
Ability to work independently in a remote environment, manage multiple initiatives, and meet deadlines consistently.
Bachelor’s degree in Business, Marketing, Information Technology, or a related field, or equivalent practical experience.
Familiarity with the legal, finance, or education sectors is an advantage, along with a results-oriented, data-driven approach.

Work arrangement
No