Lead Generation Executive

Company Description Khashsoft is a trusted provider of custom software development and end-to-end IT solutions, headquartered in Sector 132, Noida, Uttar Pradesh, India. The company serves clients across diverse industries, with specialized expertise in the legal, finance, and education sectors. Khashsoft delivers tailored software solutions that streamline operations, enhance efficiency, and support digital transformation initiatives. Its services span custom software development, software support and maintenance, IT and integration services, technical consulting, cross-platform implementation, and IT-enabled services. Combining deep industry knowledge with strong technical capabilities, Khashsoft focuses on innovative, reliable, and scalable solutions that address evolving client needs.
Role Description This is a full-time remote role for a Lead Generation Executive. The Lead Generation Executive will identify and qualify new business opportunities by researching target markets, building prospect lists, and engaging potential clients through calls, emails, and digital channels. The role involves conducting market research to understand client needs, tracking lead activity in CRM tools, and coordinating with the sales team to schedule meetings and follow-ups. The Lead Generation Executive will maintain accurate records of outreach, prepare basic reports on lead performance, and contribute to lead-generation campaigns and strategies. Collaboration with internal stakeholders to refine messaging and improve conversion rates will be a key part of the day-to-day responsibilities.
Qualifications
Strong lead generation capabilities, including experience identifying and qualifying new leads and opportunities.
Ability to conduct structured market research to understand target segments, industry trends, and client requirements.
Effective communication skills, both written and verbal, for professional outreach and relationship-building with prospects.
Basic sales acumen, including understanding of sales funnels, follow-up processes, and coordination with sales teams.
Comfort working with CRM or lead management tools, spreadsheets, and online research platforms.
Organized, self-motivated, and able to manage time and priorities effectively in a remote work environment.
Prior experience in IT services, software solutions, or B2B lead generation is an advantage.
Bachelor’s degree in business, marketing, communications, or a related field, or equivalent practical experience.

Work arrangement
Yes