Lead Generation Manager

Company Description Khashsoft is a trusted provider of custom software development and end-to-end IT solutions, headquartered in Sector 132, Noida, Uttar Pradesh, India. The company serves clients across industries, with particular strength in legal, finance, and education. Khashsoft delivers tailored software solutions that streamline operations, improve efficiency, and support digital transformation initiatives. Core services include custom software development, software support and maintenance, IT and integration services, technical consulting, and cross-platform software implementation. Combining deep industry knowledge with strong technical expertise, Khashsoft focuses on delivering innovative, reliable, and scalable solutions that address evolving client needs.
Role Description This is a full-time remote role for a Lead Generation Manager. The Lead Generation Manager will be responsible for identifying and qualifying prospects, building and maintaining lead pipelines, and nurturing potential clients through targeted outreach. Typical tasks include researching target markets and decision-makers, managing lead databases and CRM entries, coordinating campaigns with sales and marketing teams, and tracking performance metrics to improve conversion rates. The role also involves developing lead-generation strategies, optimizing touchpoints across email, social, and other channels, and preparing reports and insights to support business development initiatives.
Qualifications
Demonstrated experience in lead generation, prospecting, and pipeline management within B2B technology or IT services environments.
Strong skills in market research, data analysis, and use of CRM tools (e.g., HubSpot, Salesforce, Zoho) to segment, track, and optimize leads.
Proficiency in outbound and inbound outreach methods, including email campaigns, social media engagement (e.g., LinkedIn), and telecalling.
Ability to collaborate closely with sales and marketing teams to align messaging, qualify opportunities, and support campaign execution.
Clear, professional written and verbal communication skills, with the ability to tailor messaging for different industries and stakeholders.
Comfort working independently in a remote setting, managing priorities, and meeting targets and deadlines.
Experience or familiarity with software development, IT services, or SaaS solutions; exposure to legal, financial, or educational sectors is an advantage.
Bachelor’s degree in business, marketing, communications, or a related field, or equivalent practical experience.

Work arrangement
No