Marketing Specialist (Facebook Ads)

MUJI is looking for a Marketing Specialist (Facebook Ads) to join our Marketing team.
If you have hands-on experience with Meta Ads, a data-driven mindset, and a passion for testing and optimizing campaigns, this is an opportunity to take an active role in our Performance Marketing activities.
KEY RESPONSIBILITIES
Plan, launch, monitor, and optimize Facebook/Meta Ads campaigns.
Track and analyze key performance metrics, including CPM, CTR, CPC, CPL/CPA, and ROAS.
Conduct audience, customer, and market research to improve targeting strategies.
Collaborate with Content and Design teams to develop effective ad creatives and advertising content.
Conduct A/B testing across audiences, creatives, messaging, and landing pages.
Manage advertising budgets and monitor campaign performance.
Analyze performance data, identify insights, and recommend optimization strategies.
Stay up to date with Meta Ads updates, platform changes, and Performance Marketing trends.
REQUIREMENTS
Hands-on experience in Facebook Ads/Meta Ads or Performance Marketing.
Strong ability to independently launch, monitor, and optimize campaigns.
Data-driven mindset with strong analytical skills.
Comfortable with testing, problem-solving, and making optimization decisions based on data.
Proactive, accountable, and able to work independently.
Strong communication and collaboration skills in a remote working environment.
Portfolio or case studies demonstrating previous advertising results are a plus.
WHAT WE OFFER
100% Remote – work flexibly from anywhere.
A professional and collaborative environment that values ownership and results.
Hands-on exposure to Performance Marketing campaigns and real-world business objectives.
Opportunities for professional growth within the Marketing team at MUJI.

Work arrangement
Yes