Vice President Marketing

Company Description Walk On Ventures (WOV) is a strategic growth advisory and venture firm partnering with founders and executive teams who are building high-impact, scalable businesses. Operating at the intersection of performance marketing, insurtech, and agentic AI, WOV embeds directly with leadership teams to create operating leverage and accelerate outcomes. The firm focuses on strategic advisory, performance marketing, AI-driven solutions, insurtech, and venture investing for companies built to scale. WOV brings deep operating experience, emphasizing practical, high-impact partnerships that drive growth, enterprise value, and transformative results. The team embodies a “Walk On” mentality—showing up with exceptional preparation, execution, and commitment for every client, every day.
Role Description The Vice President Marketing will lead the end-to-end marketing function, setting vision, strategy, and execution across Walk On Ventures and key portfolio initiatives. This full-time remote role oversees brand positioning, performance marketing, go-to-market planning, and integrated campaigns that support growth, new client acquisition, and venture outcomes. Day-to-day responsibilities include developing and refining marketing strategy, leading market and customer analysis, managing the marketing calendar, and aligning messaging across digital, content, and public-facing channels. The VP Marketing will collaborate closely with founders, executive teams, and internal stakeholders to translate business objectives into measurable marketing plans, optimize marketing investments, and report on KPIs and ROI. The role also includes building and managing a high-performing marketing ecosystem, including agencies, tools, and partners.
Qualifications
Strong strategic marketing leadership, with skills in Marketing Management and Marketing to define vision, set priorities, and drive execution.
Expertise in Market Planning and Market Research to develop data-informed go-to-market strategies and identify growth opportunities.
Experience managing brand reputation and communication with skills in Public Relations and stakeholder engagement.
Proven track record in performance marketing, growth marketing, or demand generation, ideally in technology, insurtech, or AI-driven businesses.
Ability to partner directly with founders and executive teams, translating complex business goals into clear marketing initiatives and metrics.
Strong analytical and decision-making skills, with proficiency in marketing analytics, dashboards, and attribution models.
Excellent written and verbal communication skills, with the ability to craft compelling narratives for diverse audiences.
Experience working in remote, fast-paced environments, with strong self-management, collaboration, and adaptability.
Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degree or equivalent experience is a plus.

Work arrangement
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